Laura Vinci brings experience supporting clients across different aspects of marketing communications to her role on the CooperKatz team. She currently serves as an account coordinator for CooperKatz & Company, an award-winning New York-based marketing and public relations firm specializing in technology, financial and professional services, trade associations and consumer products.
Laura’s work has crossed a range of industries and areas, including consumer brands, sports marketing, special events, social media, nonprofit and B2B. Before joining CooperKatz, Laura worked in corporate communications for HNTB Companies, where she tracked media placements and published company-specific articles. Most recently, she was an assistant account executive at Concentric Marketing, a marketing / branding / advertising agency in Charlotte, monitoring social media interactions and executing year-long marketing communications plan for clients Front Porch® Carolina-churned ice cream and früsh® yogurt on the go. She has also worked for Virginia Tech Athletics, Kappa Kappa Gamma fraternity headquarters and the University of Kansas Alumni Association.
Laura holds a master of business administration degree from Virginia Tech. She earned her bachelor’s degree in journalism and strategic communications from the University of Kansas, with a minor in business.